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Afterwards he had the idea of creating an on-line photographic magazine for the Belgian skate- and snowboard community and created Sideway Magazine.
SidewayMag went on-line in 2003, it was the first on-line flip book magazine available on the worldwide web. At first it was hard to convince people to work with us, but as the years went by, many companies saw the benefit and opportunity of our concept. Stefan hooked up again with long-time skateboarding friend Davy Van Laere who, after a long period of making music, started shooting skateboarders again.
Along the way, Sideway Magazine changed into Swiftfooted Magazine, going from a snow/skate magazine to a pure skateboarding concept in honor of our roots. Stefan and Davy felt they should focus more on what they love instead of focusing on ‘where the money is’. The focus of Swiftfooted magazine is skateboarding and its photography! They also seek to produce a magazine that maintains the independent nature and integrity of the Belgian/European skateboarding culture through honest journalism at all times. “Skateboarding and photography is what defines our existence and it allows us to produce a magazine made by heart and we’re proud of it”.
“We also have a heart for humanity and nature in general” says Stefan. These are topics that have been around for a while now, but the last few years they can’t be ignored anymore.
Pressure is a beautiful shaper of things and the world these days urgently demands processes and products to be environmental friendly throughout their life cycle… like our magazine. “We at Swiftfooted want to keep the trees in the ground… so no unnecessary use of paper! We also shoot 95% of our magazine digital… so no unnecessary use of harmful chemicals either”. Air, water and other natural resources are critical to any kind of future and therefore essential to the future of business, life and of course skateboarding on this beautiful planet. This is why our magazine is only available on-line. There are many websites who bring up-to-date news almost as fast as it happens! Swiftfooted on the other hand brings to you the story in a timeless manner, through high quality photography that can still be enjoyed long after the additional news grew old.
Enjoy our free magazine and go skate!
Swiftfooted Magazine
For the current and all old issues check out:
www.swiftfooted.eu