Last summer Carhartt teamed up the second time with Catalunian audiovisual production house “La Neta Lab” and photographer Roberto Alegria for an ad campaign…

LANETA:

“Laneta is a group of friends in Barcelona turned into audiovisual production. Like many others, we tried to do what we like and sometimes we succeed."

- Words by “La Neta Lab"

 

Idea: Roberto Alegría

Dir: Pol Penas

D.O.P.: Pol Orpinell

Photography: Roberto Alegría

Music: Cristian Pallejà

Prod. Company: Laneta

Extra Footage: Paul Labadie, Morph, Dan Magee

Skater: Julian Furones, Jan Solenthaler, Jerome Campbell

 

The making of:

The Results:

(Bastian Loewen)