Brand Book N°6 - Out Now!

September 08, 2011

Carhartt presents the 6th edition of the brandbook for Fall/Winter 2011. 

Apart from showcasing selected items from the upcoming collection, this brandbook is presenting an exclusive Carhartt women’s collection editorial photo shoot by French artist/photographer Stéphanie Solinas.

Readers are given an intimate insight into the brand’s latest cross-media ad campaign featuring the work of photographer Alexander Basile. The history section focuses on the emergence of the work wear trend in fashion in the 1990s – one of the most influential periods for Carhartt as a brand today – with exclusive photo material by legendary hip hop chronicler Ernie Paniccioli. Furthermore, this volume contains all the facts on Carhartt’s most recent collabs with snowboard outfitter Burton as well as the Japanese cult brand uniform experiment.

Available in stores now.